Prepared by: Manav Badhwar
BBA-DBA (2008-2011)
Under the guidance of:
Ms Manita Matharu
PRS Faculty
Submitted in the break awayial fulfillment of the requirement for Professional sell skills in Retail management
CERTIFICATE
This is to certify that the present study organic evolution of multi lane sell is carried out by Manav badhwar Batch (08-11). I am glad to forward this partial fulfillment for professional retailing skills.
Project guide: Ms Manita Matharu
Acknowledgement
I would like to magnetic core fully acknowledge my gratitude and thanks to my teacher who took active part in accomplishing my project.
At the very outset, I wish to thank Ms Manita Matharu, who helped me to choose such an interesting topic to make water upon as a full fledged project and steer me at each step interacting with him gave me a completely various view to look at a subject, throughout its completion. She helped me in giving all the required in formation in a very cooperative manner.
Manav Badhwar
K.R MANGALAM INSTITUTE OF MANAGEMENT
Objectives
1. To study to what extent multi channel retailing gives an opportunity to overcome the limitations of primary existing format of retailing.
2. How multi channel helps the companies to increase their share in market.
3.
How retailers can modify their customers shopping experience by employ multi channel approach.
4. How multi channel has helped retailers to reduce its cannibalization & increased their sales volume.
5. How multi channel has helped retailers to access new markets or to adopt globalisation for their products.
TABLE OF CONTENTS
1. Multi-channel overview 6
2. Constraints for retailers to operate multi channels 7
3. Integrated...If you want to get a full essay, order it on our website: Orderessay
If you want to get a full essay, wisit our page: write my essay .
No comments:
Post a Comment